J-Beauty Ritual Guide
Natural Japanese Beauty Wisdom Revealed
Ingredient Showcase
Why You Should Avoid Phthalates in Skincare
At IREN Shizen, we have 7 big no-no ingredients. One of them includes Phthalates, a chemical plasticizer used in products like nail polish, perfume, and shampoo. Read on to find out why you should avoid it at all costs!
How-To's
How To Age Gracefully as a Woman
Take it from queens—Meryl Streep, Angela Bassett and Dame Julie Andrews, and uncover their secrets to aging gracefully over the years. After all, sharing is caring!
Ingredient Showcase
Our Journey with Phenoxyethanol
By far one of the most misunderstood ingredients out there, phenoxyethanol has had quite the run with us as a skincare brand. Here are all the reasons why we’ve decided to keep this controversial preservative in our formulations.
Expert Advice
Do Custom Serums Really Work?
Forget generic skincare routines; it’s about time you elevated yours. If you’ve got specific problem areas you wish to focus on, then custom serums will do just the trick in giving you that glowy complexion you’ve always dreamed of!