J-Beauty Ritual Guide

Move aside clean beauty, we're making way for conscious beauty. Here's a comprehensive guide on what to expect for the rising trend.

First popularized in Japan, the mochi skin beauty trend has since gained popularity in other parts of the world. Think supple, plump, bouncy skin to die for - oh yes, the dream!

So, do they? We’re here to settle the rumors once and for all. Read on to find out if your skin becomes immune to your favorite skincare products over time!

Everyone knows that being in love is a beautiful feeling. But does it go beyond that? In this article, we explore the exciting relationship between love and skin health.

The amalgamation of clean and scientifically-proven skincare is officially here. This year, get ready to obsess over new fad—cleanical beauty! Here’s everything you need to know about the trend.

With a new season comes a new routine. This Scorpio Season, we welcome back (cue the tears) thirsty, irritated, and sensitive skin into our lives. Join us as we delve into the beauty benefits of the pumpkin in Japan and America.

For experienced dermatologist Kaori Ishikawa, MD, PhD—skincare has always been a passion of hers. In this article, we ask her the burning questions you’ve been meaning to ask a dermatologist.

At IREN Shizen, we ban 7 big no-no ingredients. One of them includes sulfates like SLS and SLES, typically found in your shampoos and body wash to give you a foamy consistency. Read on to find out why you should avoid them at all costs!

At IREN Shizen, we ban 7 big no-no ingredients. One of them includes Drying Alcohols, short-chain alcohols found in most of your toners and astringents. Read on to find out why you should avoid them at all costs!

At IREN Shizen, we banned formulating with 7 big no-no ingredients. One of them includes Formaldehyde and Formaldehyde Releasers, a chemical preservative you’re bound to find in most of your skincare products. Read on to find out why you should avoid it at all costs!

So you’ve got your skincare routine down, but have you put some thought into your holistic health and overall well-being as well? If you haven’t, here are some things you can do to give some balance to your skin health and holistic wellness.

At IREN Shizen, we banned 7 big no-no ingredients. One of them includes Triclosan, an antibacterial and antifungal agent commonly found in your antibacterial soap, toothpaste, and deodorant. Read on to find out why you should avoid it at all costs!